Today, having a website is an absolute essential for any business. Your businesses website is a central hub for your customers to interact with your business. Having a well-developed website will increase your businesses credibility and reputation, moreover it will provide interested clients the information they need to make a purchase decision. Website maintenance is important to keep your website current, accurate and user friendly. R-E-D are experts in website development and maintenance.
At R-E-D we pride ourselves on our excellent developers who have built numerous websites and spent hundreds of hours perfecting their craft. Building great websites requires technical know-how and creative inspiration, at R-E-D we have both in abundance. Our developers use CMS systems to create fully responsive sites. The building process includes design, development and hosting, and our developers will take care of this entire process. We will also take into consideration your business objectives throughout the entire process to ensure maximum value for your business.
Once a website has been established it is essential that it is maintained to preserve the websites value over time. All businesses need to implement website maintenance by routinely refreshing their content and/or offers and ensuring that all customer touchpoints are in pristine condition. At R-E-D our developers will take care of your website, ensuring all functionalities are being updated and maintained. Our developers understand that your website is a crucial asset to your business and will ensure that it is always delivering its maximum value.
Because websites are one of the most important customer touchpoints for any business, it is essential that clients and prospects can access all relevant information that might influence their purchase decision. Furthermore, it is equally important that any 3rd party systems are integrated into the businesses website. At R-E-D our developers understand the importance of integration and its contribution to customer satisfaction and overall business efficiency. Our developers are experienced in manual data transfer integration, server data transfer integration, direct server access integration and web interface integration. We will integrate all the necessary components of your business, such as your social media, content, stock feeds and CRM systems with aggregator sites and DMS systems to grow your websites value contribution and impact.
In layman's terms, SEO (search engine optimisation) enables search engines, such as Google, to understand your websites quality and relevancy to place your website higher on the search engines rankings for certain keywords or topics. SEO is more important than ever in today’s competitive and cluttered markets. SEO is not a once off activity, but rather an ongoing, ever changing process. At R-E-D our SEO specialists understand what search engines are looking for and how to get your website to rank higher on both mobile and desktop SERP’s. Our SEO specialists will also make your website more user friendly to show the search engines, and your clients, that your website is trustworthy and of high quality.
How do you measure ROI? Through relevant and accurate marketing metrics! At R-E-D we understand that measuring accurate ROI is dependent on having the correct information and drawing meaningful conclusions from that information. Our analytics experts can insert pixels across various platforms relating to your marketing efforts and draw meaningful conclusions from the information gathered. By doing this, our experts can give you feedback on the performance of your marketing efforts, whether it be your social media campaigns, google AdWords campaigns or your general website traffic. Moreover, our analytics experts can help you monitor and track conversions across your campaigns and website.